Häagen-Dazs Sleepy Bed Concert

International ice-cream makers Haagen Dazs in Tokyo went all out to attract people to come to a concert they organized.
One hundred couples in Tokyo were invited (by entering a Haagen Dazs prize drawing) to a private concert, “Dolce Heavenly Concert”, by three top-notch classical musicians. They offered them lavish beds, costing 350,000 yen each, and unlimited ice cream to watch a classical concert in maximum comfort.
Look how comfy they are.
Dolce Heavenly Concert Japan – Click here for this week’s top video clips




























11 Responses to “Häagen-Dazs Sleepy Bed Concert”
By The Nooge on Oct 10, 2008 | Reply
Nothing gets people up for a concert like putting them in a bed…am I right?
By hana on Oct 11, 2008 | Reply
How can they be so insane to do such things! even if it’s pretty cool, I don’t see the matter: the music? the Ice-cream or the sleeping? But we are to know that japanese are overstimulated all day long so if it’s the way HDazs choose to promote it’s concert… hehehe
By Gula on Oct 24, 2008 | Reply
Are there any concerts like this in US, in Miami particularly?
And how much would that concert cost in US currency-$?